In the past, Google has made the proper changes to allow sites to be viewed on modern devices. Now, they are making it easier for users to discover more mobile-friendly content. On April 21st, mobile-friendliness will be integrated as a ranking factor,...
SEO is no longer about meta tags and PageRank. Yes, on-page optimization and links still matter, but there is so much more. The current landscape of SEO is about content, trust and authenticity – it’s about building a strong brand that is...
Google announced in early August that they now use HTTPS/SSL as a ranking signal in their algorithm. This signal affects fewer than 1% of global queries and carries less weight than other signals, but Google may increase the impact of this signal...