For companies selling a product, Google offers Shopping Ads which feature an image, a title, a price, and a brand name. They can include Seller Ratings and Merchant Promotions like “Free Shipping”, and can also indicate whether items are in stock at a local retail store using Local Inventory Ads. Relevance Advisors helps clients manage and optimize Google Merchant Center data feeds, as well as determine the best strategy to implement and the right mix of tactics.
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Product Feed Optimization
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automated bid strategies
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showcase shopping ads
Smart shopping campaigns
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merchant promotions
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competitor price monitoring

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