Content Strategy IconNothing impacts your site’s ability to rank on the search engines more than your website content.  Site visitors will click on your link, and if they don’t find what they are looking for, they will click the back button.  Your goal is to provide relevant content at the time they are looking for the information.

Topic/Keyword Research

We use 3rd party tools like Google’s Keyword Planner to identify keyword opportunities.

Content Review

We review existing content and make recommendations to optimize.

Tag Review

We ensure that web pages titles, descriptions and headings are optimized for the target keywords.

Identify Opportunities

We suggest content ideas to clients’ marketing teams.

Provide Feedback to Copywriters

We work directly with clients or freelance copywriters to optimize content for the search engines.

Competitor Review

We review competitors’ websites to identify gaps & opportunities.

Measure Success

We ensure that analytics is in place to determine if the content resonates with the target audience.

Learn More About Our Other SEO Services:

Analytics Audit 
Reporting & Business KPI Dashboard
Website Migrations & Redesigns
The Relevance Way – Our SEO Process
Technical Site Audits